Describing commercials

Today we will analyse different TV commercials which have been voted the best 10 TV commercials of 2013 according to Time magazine.

Then in groups you will prepare a presentation about one of the commercial.
Follow these prompts:

-Product/Target Market ( This product is aimed at..../ The target market for this product is...)


- Is it effective?, Would it become popular in your country?

- What image is it trying to conjure up?

- Strong and weak points

- Music/ setting

-Which commercial did you like the most/least?

First, Volvo Trucks 

Kmart Ship my pants campaign

Budweiser's Clydesdales Horse commercial

Geico Camel Hump Day